PRIVACY POLICY - Customer Loyalty Survey

1.1 Data controller 

DLF is responsible for processing your personal data when you participate in our customer loyalty surveys.

1.2 Contact information 

If you have questions about the processing of personal data in connection with your participation in the customer satisfaction surveys, please contact DLF via

2.1 The purpose of processing of personal data 

The overall purpose of the processing is to map out our customers', including the loyalty towards us

2.2 Legal basis for processing

The processing of personal data is based on our legitimate interest in knowing our customers' level of loyalty with us. 

3.1 Categories of recipients

Your personal data is disclosed to our data processors, e.g. our analysis partner that assists with our customer loyalty surveys.  

3.2 Categories of beneficiaries in third countries

To send out the NPS survey, we use a supplier that is located outside EU. Therefore, your personal data is transferred to third countries. A third country is a country outside the EU/EEA, such as the United States. 
The information is not transferred to international organisations. An international organisation, for example, is the United Nations, the European Union or NATO. 

4. Retention period

Your personal data is ordinarily stored for up to three years from the time we have received your answers. 

5. Obligations

You are not obliged to provide the personal data.   

6.1 Rights

Under the General Data Protection Regulation, you have a number of rights in relation to our processing of information about you. To exercise your rights, contact

6.1.1. Right of access 

You have the right to access the information we process about you and a representation of the information above.

6.1.2. Right of rectification

You have the right to have incorrect information about yourself corrected. 

6.1.3. Right to erasure

In certain cases, you have the right to have information about yourself erased.

6.1.4. Right to restriction of processing

In some cases, you have the right to have the processing of your personal data restricted. If you have the right to have the processing restricted, we may in the future only process the data – other than storage – with your consent, or for a legal claim to be established, enforced or defended, or to protect a person or important public interest. 

6.1.5. Right to object

In certain cases, you have the right to object to our processing of your personal data. 

6.1.6. Right to data portability

In some cases, you have the right to receive your personal data in a structured, commonly used and machine-readable format, as well as to have that personal data transferred from one data controller to another without hindrance.

7. Supervisory Authorities

You have the right to file a complaint with your local supervisory authority. A list of supervisory authorities is available via the link: